Prostate Cancer UK Launches Mobile Campaign

Prostate Cancer UK has launched its Sledgehammer mobile and television campaign to elevate money for research and quickly share help and knowledge concerning the disease.

The campaign is being headed by Bill Bailey and the positioning comes complete with a brief video of him explaining the cause of it. The campaign can also be running on TV, prompting viewers to go looking for the positioning and become involved.

The site’s branding and layout is kind of cool, while the menu functions are really easily navigable from the house screen or if you have dived into one of the crucial other content.

One click leads you to the fundraising page and since the prostate gland is the scale of a walnut, which Bailey says we want a sledgehammer to crack, persons are encouraged to text ‘crack’ to 70004 to donate £5. You too can click-to-call in a donation or head to the desktop site find more ways of giving. A click-to-call function is additionally in place for folks laid low with the disease to contact a expert nurse.

People can become involved by filling in a quick form which asks for 5 bits of information and asks you to pick out from three campaigning areas. The positioning have been built by SDL and works across smartphones and tablets.

“Mobile is becoming a much bigger portion of people’s lives on a daily basis, and it’s an important channel to us,” said Sadie Crabtree, digital manager at Prostrate Cancer UK. “Thanks to SDL Mobile, we will catch people right for the time being they see our adverts and provides them a good way to get involved and help increase survival rates for men during the UK.”