With the Mobile Retail Summit now just two days away, it is time to have a look at which companies would be presenting at the day, and what they’ll be speaking about. It’s this type of wide line up that we’ve needed to split it in two, starting today with our sponsors.
First off, Kamran Saeed, from Platinum sponsor Brainstorm, would be speaking at 9:30am, kicking off the On Device session, with regards to how brands can put the shopper on the centre in their mobile experience.
Gold sponsors
At 10:10am, Christian Howes from Urban Airship might be presenting ‘Retail Marketing’s Seismic Shift From Interruption to Invitation’. The debate will deal with 10 key factors to forcing sales and revenue by getting a brand on consumers’ mobile devices, and keeping it there.
At 10:35am, The Weather Channel‘s Lindsday Wiles could be talking about ways to use the elements as a targeting tool for mobile advertising and messaging.
At 11:45am, in the course of the Driving Footfall session, Millennial Media‘s Stephen Jenkins could be outlining how retailers can use mobile to harness location data and proximity to indicate of sale, and to bridge the digital/physical divide.
At noon, Benny Arbel from myThings will be speaking in regards to the move from static advertising with only basic targeting to cutting-edge rich media HTML5 ad units, served on RTB and non-RTB mobile inventory.
Speaking in the course of the Future session at 4:15pm, Adrienne Gauldie from Trademob will be analysing the present status of tracking and targeting, and the way to make use of new technologies to enhance user engagement.
Silver sponsors
At 12:25pm, as a part of Driving Footfall, Jonas Ingelstrom from mBlox will be speaking about the way to use apps smartly so as to drive store traffic.
At 4:50pm, Clash Group’s Dominic Yacoubian could be exploring loads of ways in which retailers can embrace the buyer-led mobile revolution to help their marketing, covering everything from location-based ads to affiliate networks.
Case Study sponsors
At 10:25am, comScore’s Michael Gregory could be presenting ten major mCommerce trends from all over the world, highlighting the impact of mobile consumer behaviour at the retail sector.
At 12:15pm, Jocelyn Bull from Somo shall be giving live demos of emerging technology to teach how mobile technology might be utilised to higher engage with customers.
Kicking off the In Store session at 2:15pm, Barbara Moretti from Pitney Bowes will consider the expansion of QR codes and the chance they found in-store, discussing success stories from retailers including John Lewis and Walmart.
At 2:25pm, Symphony Teleca’s Dave Evans could be using two case studies, from very different environments, as an instance how mobile apps are helping retailers innovate how they have interaction with their customers.
At 2:55pm, James Maxwell from Prinovis could be watching the most recent trends in mobile, and addressing methods to mobilise the in-store experience.
mPitch sponsors
Both mPitch sponsors might be giving a 3 minute pitch presentation laying out what their company does.
At 10:50am, Jason Ashwell might be explaining how Omnico helps businesses offer an entire retail experience across all channels, providing a closer understanding of the client and driving loyalty.
At 10:55am, Ben Carswell shall be explaining how MoPowered provides provides enterprise-level retailers with transactional mobile websites and apps to bring them into the sector of mCommerce.
Join us again tomorrow, when we’ll be previewing the speakers from retail brands and panel discussions if you want to even be occurring at the day.