Smartphones made up nearly half all mobile sales, which totalled 426mIn Q1, 2013, worldwide smartphone sales grew by 42.9 per cent year-on-year, in line with data from Gartner, totalling 210m units.

However, overall cell phone sales saw just 0.7 per cent growth, as feature phone sales dropped off by 21.8 per cent year-on-year. 

Asia-Pacific was the sole region to expose growth in handset sales during Q1, up by 6.4 per cent. Sales declined by 3.6 per cent in EMEA, by 9.5 per cent in North America, and by 3.8 per cent in Latin America.

In the smartphone OS market, Android continued to extend its lead, with units sold increasing by 86.6 per cent year-on-year, to a complete 156m – putting its market share at an excellent 74.4 per cent. iOS continues to firmly hold second place, nevertheless it share has dropped from 22.5 per cent to 18.2 per cent.

In fact, the best other OS to look any year-on-year growth was Windows Phone, up from a 1.9 per cent market share in Q1, 2012, to two.9 per cent.