Category: Digital Marketing

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May 31, 2013

NBC News doubles down on mobile with res...

February 6, 2014 NBC News’ new site NBC News is creating a harder push into original content and reporting with a brand new responsive Web page and redesigned iOS and Android applications. The news organization claims that here is the largest digital revamp of its Website online since its three way partnership with Microsoft resulted in July ...
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May 31, 2013

Lumi Opens Asia Office

Lumi Mobile, a London-based mobile engagement insight firm, has expanded to Asia with the hole of an office in Hong Kong. The company initially offered research clients like Kantar, Ipsos and Mediaset real-time access to audience opinion and behavior via its S...
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May 29, 2013

Can Facebook’s news app bring somethin...

January 31, 2014 Facebook has just released a mobile news application called Paper, and while news apps have typically struggled to catch on with consumers, the social media giant may need the ability and sway to take over the mobile news world. Through the Pa...
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May 29, 2013

Skype Arrives at the Blackberry Z10

Skype has announced on their company blog that the preview version of the Skype app for the Blackberry Z10 is now available for download on Blackberry World. The preview version will include the standard Skype features, similar to video and voice calling, IMs ...
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May 27, 2013

Muscle & Fitness sees 34pc increase ...

January 27, 2014 American Media Inc.’s Muscle & Fitness magazine has seen not just a rise in in-application purchases, but additionally a 23 percent increase in average session length after integrating new push messaging strategies. Optimum ...
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